Why Should You Hire Dedicated WordPress Developers for Developing a Customized Website?

Hire WordPress developers

Whether you wish to build a responsible and customized website or redesign your existing one from scratch, you will need WordPress experts to get the job done. While there are several factors that you must keep in mind before you hire dedicated WordPress developers for your web development team, the most important is the need to understand and assess how WordPress can improve your brand’s sales and visibility. However, before we dive into the benefits of WordPress and WordPress developers, let us understand why you should choose this specific platform.

Why choose WordPress?

Statistics show that WordPress powers 43.2% of the web. Without a doubt, WordPress has several advantages that make it one of the most popular and preferred choices for WordPress experts and companies alike. Let us see what they are.

It's an open-source platform

If you have been a part of the development world, you must have heard the term "open-source" thrown around a lot. In layman's terms, it means that the WordPress platform is free of cost and is available for customization in any way you like. To develop a website, you will need to hire WordPress experts who can focus on every element of web development including, website themes, design, development support, competitiveness, market trends, and more. However, you will require a domain name and web hosting before WordPress developers start the development process.

It is effortless to use

WordPress designers designed the platform not just for WordPress developers but for everyone. The platform's extreme flexibility and powerful features, along with ease-of-use quality, make it a practical option for non-tech-savvy people. Its simple dashboard and a wide range of menus on the sidebar allow the user to implement functionalities to the website. Users can go through written and recorded manuals to learn how to navigate the platform. However, you might face minor turbulences while setting up and customizing your website. For this purpose, you will need to hire WordPress website developers skilled enough to lead the entire web development project.

It allows complete customization

One of the prominent reasons for WordPress's popularity is that it meets its users' demands. WordPress web designers can customize the website as per your requirements for sustainable business growth. While there are tons of free and paid features on the platform that people without any prior knowledge of designing and developing websites can use, there are also customized themes and plugins that WordPress developers can use to build more advanced functionality. That's why you must hire WordPress web developers who can effectively and efficiently harness the platform's capabilities to transform your website into a completely new and unique web platform.

It can be used for all types of projects

WordPress gives you complete control over your project regardless of the kind of website you are building. WordPress developers can utilize the platform to create a blog, make a business website, start an e-commerce platform, build a membership site, and more. Therefore, you should hire WordPress resources who can utilize the limitless possibilities of the WordPress platform to customize any website to fit your business, blog, portfolio, or online store.

It has humongous community support

WordPress has been offering its services to the web development world since 2003. Since then, it has garnered substantial community support. Whether you are a WordPress developer just starting to learn the platform or a company trying to master its powerful features, its thriving community of people is always welcoming and eager to help. The WordPress community is a great place to get quick answers to your questions from other WordPress website designers and listen to some of the most experienced and skilled WordPress developers in the field. With such advantages and support, you will rarely face roadblocks in decoding the software and harnessing its full potential.

You can own and control your website

WordPress offers you free reign over themes, fonts, colors, widgets, menus, logos, code, and more. This flexibility allows WordPress developers to adjust the website as per the business requirements. The platform offers high usability for beginners, intermediates, and advanced WordPress developers. All the aspects of content creation, management, and presentation can be easily controlled and maintained in a user-friendly way. Consequently, you should hire WordPress developers who can assist you in taking better control of all the aspects of your website.

WordPress websites are easy to maintain

With the growing business and user demand, you will need to keep your website updated. For instance, WordPress experts can easily update the system to the new version, update the plugins or themes, manage the comments on your website content, ensure the safety and security of your website, and offer more advanced maintenance support. But since it is a WordPress developer who knows how to leverage all the features of WordPress, you must consider hiring a skilled WordPress developer who can quickly and efficiently improve your customer experience.

It offers the best SEO support

SEO or Search Engine Optimization is crucial for better visibility on the SERP or Search Engine Results Page (Google, Yahoo, or any other search engine). SEO is the process of improving the quality and quantity of website traffic to a website through search engines. SEO targets unpaid traffic that makes it essential for WordPress developers to utilize its practices to improve the appearance and positioning of web pages in organic search results. On the brighter side, WordPress is SEO-friendly, and it offers an excellent suite of SEO plugins that WordPress developers can use to get more organic traffic.

Why hire WordPress developers for developing a customized website?

It is essential to ensure that your brand's online presence is unique, personalized, and well-designed. And to do so, you require a well-qualified and experienced WordPress developer who will be responsible for developing a new website from scratch, redesigning an existing website, devising something new, or adding some new and unique functionality to your website. Let’s have a look at a few of the benefits that hiring a WordPress developer for your company can bring

A proficient WordPress developer can assist you in proper planning

It is your business, and you know it from the inside out. You know how to position and showcase your brand to your targeted audience. However, sometimes, despite knowing the result you desire, a lack of planning can lead to a poor website outcome. So, what's the solution?

You will get high-quality work quickly

As an entrepreneur, even when you have no technical background, you will still have priority tasks to tend to. In that case, taking on the development duties can become time-consuming and daunting. That is why you must hire a dedicated WordPress developer who has in-depth knowledge of different frameworks, technologies, and website development to create a world-class business website for you. The WordPress developer will ensure that you get tailored solutions by collaborating closely with cross-functional teams and their respective stakeholders. A solid online presence can help you maximize your conversions and achieve expected business results.

You can focus on customer-centric experiences

The most crucial factor for the success of a business is happy customers. Therefore you must build a website that provides an outstanding user experience. WordPress developers will utilize the right plugins and features to achieve maximum optimization and an optimal experience for the users. The goal is to achieve improved customer satisfaction, increased conversion rates, and decreased bounce rates. WordPress developers do so by -

  • Focusing on solving customer problems
  • Instilling positive feelings about the company
  • Providing easy navigation and better accessibility
  • Increasing the chances of getting repeat visitors

In-house WordPress developers can offer immediate solutions and technical support

Web development is an ongoing process. This dynamic landscape requires hiring WordPress experts who can assist companies with end-to-end web development from planning, designing, development, and implementation to maintenance. An experienced WordPress developer can utilize their expertise and in-depth knowledge of the technology to solve any problems with efficiency and accuracy. As a result, you can effectively avoid waiting and wasting valuable hours in downtime.

WordPress developers ensure timely completion of the project

A skilled and professional WordPress developer will ensure project delivery on the scheduled time. With the focus on delivering quality work, developers provide robust, scalable, and proficient website development within less time. An organized timeline will help set clear directions and priorities from start to finish. This leads to increased efficiency among teams and enables them to achieve the major milestones associated with the project. Therefore, when you hire dedicated WordPress developers, ensure to evaluate their knowledge of agile development methodology and other related technologies that can assist them in speedy development.

You have complete control over customization

A fully-functional and personalized website for your business that targets the right geography and people will set you apart from the competition. It will boost customer loyalty and enable you to understand your customers better. Thus, having a dedicated WordPress developer ensures that the first glance into your business, aka your website, gives the right information about you and what your business has to offer. They offer detailed customizations that meet the company’s requirements. A dedicated WordPress developer works with cross-functional team members to apply brand strategy, business goals, and principles to ensure that your website accurately reflects the philosophy and nature of your business.

You get better website performance

Slow website performance can lead your customers to bounce to other websites. Improved performance is one of the key factors for your business growth. So, you must hire dedicated WordPress developers who can effectively and efficiently optimize the developed website. They can do so by writing quality code, utilizing plugins, and following best practices to enhance your site performance and increase speed. Furthermore, Google has made website speed a ranking factor. So, WordPress developers must enhance the site's visibility on Search Engine Results Pages (SERPs) to avoid lower traffic levels.

You get flexibility when it comes to hiring

When you hire a WordPress developer, you get the benefit of hiring a professional as per your project requirement. Depending on your website development budget and requirements, you can opt for an hourly wage or monthly pay model. You also have the freedom to hire a freelance, remote, or in-office WordPress developer. Additionally, as per the status of your project, you can either hire full-time, part-time, or project-based WordPress developers. However, you will need to outline the project and business requirements before you start the hiring process. It will ensure that you hire the right professional to be a part of your team.


If you wish to get feature-rich custom websites along with functionalities like API integrations, themes, plugins, and more, you need to have a dependable WordPress developer by your side. For an advanced and reliable web solution, you will need dedicated WordPress developers who can harness the platform's capabilities to provide you with the best website development services. However, hiring a competent WordPress developer who you can rely on is not an easy task. The onboarding process can take up days and sometimes even months. You will be swamped with resumes and interviews, leading to a daunting, expensive, and time-consuming evaluation process.

Turing is a company that provides remote engineering talent from across the world. The company works towards helping you hire WordPress developers who are most suitable for the work. They do so by vetting the WordPress developers solely based on their ability, competence, and proven capability to perform the required task. Their AI-backed Intelligent Talent Cloud helps companies source, vet, match, and manage the world's best WordPress developers remotely. Hence, if you wish to tap the untapped planetary pool of Silicon Valley caliber WordPress developers, then you can rely on Turing.


  • Anupriya Singh

    Anupriya Singh

    Anupriya is a content writer well-versed in researching and writing on an array of topics. She works closely with businesses and helps them get rapid and organic growth through compelling digital marketing content. When not working, you can find her reading or sketching.

Frequently Asked Questions

WordPress is a flexible platform that works best for business websites of all kinds.

A WordPress developer should demonstrate competence in PHP, CSS, Javascript, and HTML. Knowing SEO is an advantage because your future WordPress developer will optimize your WordPress website.

WordPress developers may set fixed pricing for your website depending on the project's requirements. This usually varies from $15 and $40 or more per hour.

View more FAQs


What's up with Turing? Get the latest news about us here.


Know more about remote work.
Checkout our blog here.


Have any questions?
We'd love to hear from you.

Hire remote developers

Tell us the skills you need and we'll find the best developer for you in days, not weeks.

Hire Developers