Typographic Hierarchy: What is it, and why is it important?


  • Soumyakanti

    Soumyakanti Ray

    Soumyakanti Ray is a writer, blogger, and SEO analyst with over nine years of experience. His work featured in top publications like The Verge, India Today, and NDTV. He is a big-time foodie. He loves to play cricket, football, and video games in his free time.

Frequently Asked Questions

The typographic hierarchy is a method that makes use of typography, the font, size, and layout of various pieces of text - to form an orderly division that will indicate where users should search for particular types of information. It's an organizational method for creating an order within a collection of information. Through the creation of different sizes, shapes, and even blocks of text, designers can direct the eye of the user towards the information people require the most or else categorize that information visually for the viewers.

The primary level of typography is the headlines and decks that draw the attention of the readers to the design. This is the biggest type in the typography.

The secondary level of typography is mostly the subheadings and quotes. It is added to grab the attention of the readers to read the body part. The font is on the bigger side but not big and bold as the primary type.

The most straightforward method of creating a typographic hierarchy is to use different font sizes for the various elements. Larger fonts are typically used for headlines and titles, whereas smaller fonts are employed to create captions, body copy, and metadata.

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