A leading biotech company specializing in high-accuracy DNA synthesis, crucial for pharmaceutical companies engaged in drug testing, known for its dedication to precision and quality.

The client’s existing e-commerce platform was hindered by legacy tools and a disconnected infrastructure, leading to prolonged onboarding times, manual processes, and scalability concerns. The platform also lacked a centralized ticket management system, making it difficult to provide efficient technical support.

The client, with Turing's support, transformed their e-commerce platform through a comprehensive digital transformation:

• E-commerce portal integration: Turing developed a fully integrated e-commerce portal, streamlining customer onboarding and order management processes. This included creating a centralized ticket management system using Jira and integrating API testing and automation to enhance reliability.
• Cloud optimization: The AWS cloud architecture was optimized to reduce costs and improve scalability. Integrations with CRM and sales systems led to increased customer satisfaction scores through seamless interactions.

• 50% increase in checkout to order conversions: Enhanced user experience and streamlined processes led to a significant increase in conversions.
• 40% reduction in time to market for new features: API testing and automation accelerated feature deployment.
• 20% reduction in AWS costs: Optimized cloud architecture improved cost efficiency.
• 10% increase in customer satisfaction scores: Improved user interfaces and seamless integrations boosted customer satisfaction.
• 80% reduction in operational issues: Automated monitoring and deployments minimized downtime.